Eenadu

Eenadu is number one newspaper of prime south Indian state, Andhra Pradesh. It is published in local dialect of Andhra that is Telugu. The newspaper enjoys extensive reach in urban areas as well as rural parts of Andhra Pradesh. Its AIR has been recorded 59.5 lakh in IRS Q2 2011.Eenadu has emerged as leading choice of advertisers due to its immense popularity. Eenadu ensures immense exposure to your advertisement among Telugu speaking population.

Why advertise in Eenadu

Eenadu ensures desired response on advertisement due to having extensive reach and large number of loyal readers. There are many vital factors that motivate advertisers to invest huge part of their advertising budget in Eenadu:-

• It has extensive reach in small districts as well as urban areas of Andhra Pradesh. In this way, it assists advertisers in targeting both urban and semi urban population.
• The newspaper must be included in media plan if your prime focus is on Telugu population of Hyderabad.
• It helps in targeting the every specific section by its assorted supplements. For instance- Education supplement of Eenadu, Chaduvu is apt for recruitment and educational classified and display advertisement.
• Its ad rates are highly affordable that ensures the maximum benefit of advertisers.
• It publishes a separate section for classified advertisements to raise the voice of local advertisers in minimum investment.

Now, Eenadu has become the prime choice for newspaper advertisement due its increasing popularity every year.

Eenadu and its popularity

Eenadu is highly ranked Telugu daily of India. This prestigious Telugu newspaper was founded by renowned Indian media personality, Ramoji Rao in 1974. “Eenadu” has diversified its portfolio by entering into other fields that are film production, electronic media, film distribution and foods. All its ventures are supervised by Ramoji Group. This notable Telugu daily is headquartered in Hyderabad, India.

Eenadu is sustained on its prime position from last several years. The newspaper has recorded 0.7 percent growth in second quarter of IRS 2011. The newspaper has achieved the goal of success due to consistent efforts of its talented journalist and editors. They have always given priority to impartial approach of journalism. Eenadu very well serves its target audience that is local residents of Andhra Pradesh. It provides them valuable knowledge for their betterment. It always raises the voice of Telugu speaking population for their empowerment. All these factors have promoted the success of Eenadu.

Target Audience

The number one daily of Andhra Pradesh, Eenadu covers the topics from diverse fields to entertain the every section of Telegu speaking population. The newspaper offers several pullouts to make its presence among the people of different age groups and sections. It has targeted the population of urban areas as well as small districts of Andhra Pradesh.

Reach

Eenadu has several editions in Andhra Pradesh. The circulation of Eenadu is in Hyderabad, Adilabad, Chittoor, Kadapa, Karimnagar, Nellore and many more. Besides Andhra Pradesh, it also has edition in Maharashtra, Karnataka and Delhi.

Competitors

Eenadu stands on first position in Andhra Pradesh. Its prime competitors are Sakshi and Andhra Joythi. Both of them hold second and third position respectively. Besides them, Andhra Bhoomi and Andhra Prabha are also emerging competitors for Eenadu.