Language: EnglishHindustan Times, most prestigious English daily newspaper, has wined the trust of millions of people through its firm standing for truth. This prestigious newspaper is very much familiar with the taste of Indian readers and covers every subject of public interest. In today’s time, it has emerged as the most powerful medium of branding and advertising due to its everlasting and flaming popularity.
Why advertise in Hindustan Times
Advertisers always keep Hindustan Times on their priority list when they want to target prime Indian urban areas. This notable newspaper fits best for all kinds classified or display advertisement. The Hindustan Times ad rates are customer centric not profit oriented.
The newspaper ensures the reach to both specific audience as well as vast section of readers through its numerous supplements and editions. The supplements of Hindustan Times help advertisers in targeting specific audience by newspaper advertisement. You can choose HT estate for the classified and display property advertisement. HT education is appropriate medium for recruitment and educational advertisements. It also publishes a special section for all kinds of classified advertisement. It has become preferred choice for advertiser to target the urban population of North India as it covers major part of North India by its several editions.
Thus, it can be said that Hindustan Times advertisements are best way for brand buidling as well as creating awareness.
The brand and its popularity
Hindustan Times, powerful participant of Independence movement, is enlightening Indians since 1924. It publishes assorted supplements to permeate in every section of Indian society. Brunch, HT, City and HT Café, HT estate, Shine Jobs and HT live are its widely read supplements. HT is the top notch brand of HT media Ltd. Some other publications such as Mint, Hindustan (Hindi), Nandan and Kadambani are also published by HT media Ltd.
Every morning, this notable newspaper enlightens millions of readers through presenting wide range of stories. The newspaper has always followed true journalistic approach and nurtured by most famous personalities of Indian Journalism. Most celebrated names of Indian journalism, Vir Sanghvi, Karn Thapar, Barkha Dutt are writing for HT. This most veritable brand of newspaper always adopted the changing needs of India society regarding Information. It has wined the heart of millions of readers through its socially oriented initiatives like You Read, They Learn campaign and many more. These days, the new sleek look of this notable newspaper giving tough competition to other newspapers.
Reach of Hindustan Times
The brand is enjoying its extensive reach in prime India cities through its multiple editions. The cities covered by Hindustan Times are Delhi, Mumbai, Lucknow, Patna, Rachi and Kolkata. It is published in nine centers that are Bhopal, Delhi, Chandigarh, Kolkata, Lucknow, Ranchi, Patna, Jaipur and Mumbai.
Target Audience
HT has targeted to the urban population of major Indian cities. Yet, its prime focus is on urban population of North India. It presents interesting stories for all segment of population residing in urban areas. This newspaper is highly admired by students, working professionals, and businessman as well as house wives.
Major Competitors
The main competitor of Hindustan Times is Times of India. Some other leading Hindi newspaper such as Dainik Jagran, Hindustan and Amar Ujala are also proving powerful contenders for HT.
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